Key Insights and Highlights from Cannes Lions 2022
Havas Media Group had an immensely rewarding presence at the Cannes Lions Festival of Creativity this year, from illuminating programming at the Havas Café addressing ethics, representation, sustainability and other existential issues facing business, to our network being recognized with 34 Lions for leadership in media and creativity, including the Grand Prix in Outdoor for adidas’ Liquid Billboard from Havas Middle East and the Gold in Creative Effectiveness for L’Enfant Bleu’s Undercover Avatar from Havas Play. Beyond these well-deserved accolades, the lasting reward from this festival is in sharing learnings and insights from colleagues across the world and approaching our work with newfound vigor and perspective in the months to come. To facilitate this learning and growth across our entire network, our team has put together a report highlighting our amazing accomplishments at Cannes. Within you’ll find information on our award-winning campaigns, perspective from Cannes jurors, insights from leaders across our organization, summaries of special episodes of our Meaningful Media podcast and more.